Buyer follow-up one-pager copy

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# Buyer follow-up one-pager copy

This is a founder-review draft for a short private-beta follow-up page, PDF, or email.

## One-line description

`<un>peel helps enterprise insight teams answer faster, stay in control, and make research travel further across the business.`

## Supporting line

`Because <un>peel runs the research lifecycle rather than only storing finished outputs, design, fieldwork, quality review, analysis, and evidence reuse stay connected.`

## The problem

- Insight teams are under pressure to move faster while keeping research standards and human judgement intact.
- Good research still gets trapped in one-off decks, disconnected folders, and point tools.
- The organisation then struggles to find what it already knows, reuse evidence safely, or see how a conclusion was reached.

## What the platform does

- Runs core quantitative and qualitative research workflows in one connected system.
- Keeps live quality signals visible and reviewable through Trust Centre.
- Connects questions, decisions, outputs, and source evidence so research can keep working after the final debrief.
- Adds AI within a governed workflow where people can inspect sources and keep control of consequential decisions.

## Private-beta product access

- **Live core:** Quantitative Surveys; Discussion Groups; Guided Interviews, subject to workflow confirmation; Trust Centre.
- **In test:** Discussion Groups V2 improvements.
- **Controlled beta:** Insight Navigator.
- **In build:** Segment Lens, currently targeted for August-September.
- **Directional / selected preview:** Research Guard and Research Architect, currently targeted for October beta.

Access is agreed account by account. The private beta is founder-assisted and should not be described as a fully standardised, low-touch rollout.

## Why buyers may care

- Faster movement from a business question to usable research and evidence.
- Human control over quality decisions instead of opaque automation.
- Research that remains connected, findable, traceable, and reusable.
- One platform that can cover more of the lifecycle without adding another disconnected point tool.

## Commercial starting point

- Starter: EUR 260 per seat per month for focused product use.
- Foundation: from EUR 1,750 per month for the connected platform and research run on <un>peel.
- Growth: from EUR 5,850 per month when imported research and broader evidence reuse are included.
- Enterprise: contact us.
- Respondent and sample costs are separate unless a proposal explicitly includes them.
- A free strategic pilot is exceptional; other buyers should normally enter through a paid pilot or Foundation.

## Private-beta call to action

`We are selecting a small number of enterprise insight teams for a founder-assisted private beta. Together we will agree the initial workflow, the products that are ready for that use case, the support model, and what a successful path to paid use looks like.`

## Approval before external use

- Confirm product maturity and availability.
- Sign off the EUR figures and package inclusions.
- Approve any customer name, logo, quote, or result added to the asset.
- Confirm the legal entity and contact details that appear on the final version.